Privacy Policy

Effective Date: 14/05/2025
CRM Cymru (“we”, “us”, or “our”) is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and protect your data when you interact with us, whether through our website, email communications, or client services.

1. Who We Are

CRM Cymru is a communications and CRM consultancy agency based in Wales, specialising in data-driven marketing, email campaigns, and CRM strategy.

Our contact details:
Email: hello@crm-cymru.com

2. What Information We Collect

We may collect the following types of information:

  • Personal Identifiable Information (PII): Name, email address, phone number, company name, and job title.
  • Marketing Data: Email preferences, interaction history with our marketing campaigns.
  • Website Usage Data: IP address, browser type, device information, cookies, pages visited.
  • Client Data: CRM data you provide as part of a project or campaign (subject to specific data processing agreements).

3. How We Collect Information

  • When you contact us via our website or email.
  • When you subscribe to our newsletters or marketing updates.
  • When you become a client or enquire about our services.
  • Through cookies and analytics tools on our website.

4. How We Use Your Information

We use your data to:

  • Respond to enquiries and provide services.
  • Deliver tailored marketing campaigns and content.
  • Improve our website and service offerings.
  • Comply with legal obligations.

We only process personal data where we have a lawful basis to do so (e.g. consent, contract, legal obligation, or legitimate interest).

5. Sharing Your Information

We do not sell your personal data. We may share information with:

  • Third-party service providers (e.g. email marketing tools, analytics platforms).
  • Legal or regulatory authorities, where required.
    All data sharing is compliant with UK GDPR and the Data Protection Act 2018.

6. Data Retention

We retain personal data only for as long as necessary to fulfil the purpose it was collected for, including satisfying legal or reporting requirements.

7. Your Data Rights

You have the right to:

  • Access the personal data we hold about you.
  • Request correction or deletion of your data.
  • Withdraw consent at any time.
  • Object to or restrict processing of your data.
  • Lodge a complaint with the Information Commissioner’s Office (ICO).

To exercise your rights, contact us at: hello@crm-cymru.com

8. Cookies and Tracking

We use cookies and analytics tools (e.g. Google Analytics) to understand user behaviour and improve our website. You can manage your cookie preferences through your browser settings.

9. Data Security

We implement appropriate technical and organisational measures to protect your data from unauthorised access, loss, or misuse.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with the revised effective date.

For questions or concerns, please contact us at: hello@crm-cymru.com